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40K Traffic in a Matter of Months: How Remento is Creating Lasting Memories
The Weekly Click Newsletter #23
Kate Shaw
March 18, 2025
Welcome to The Weekly Click by Adogy! Each week, we analyze real-world websites to uncover valuable SEO insights. Our goal is to help readers learn from real-world successes and opportunities, offering actionable tips to boost organic search traffic.
 | About the Author |
After I saw this company featured on Shark Tank last week, I had to know what was happening behind the scenes. What I saw wasn’t a surprise to me: Remento’s domain remento.co, which has been around since 2022, has built an impressive backlink profile with approximately 373 referring domains. They've secured mentions from major publications, including TechCrunch, HuffPost, Fortune, PCMag, Lifehacker, and more.
Remento operates in the memory preservation niche, helping people convert spoken stories into physical keepsake books. Their tagline says it all: "Turn memories into a keepsake book. No writing required.”
Remento makes it possible to easily preserve a loved one's stories: users respond to prompts, and Remento turns their spoken words into a personalized keepsake book of their stories. The memory preservation market is growing steadily, driven by an aging population eager to document their stories, increased interest in genealogy and family history, and a growing desire for physical mementos in our increasingly digital world.
The pandemic accelerated interest as people focused more on preserving family connections during periods of isolation. This market includes various segments, from photo books to family history services, with both established companies and innovative startups competing for attention.
PS: Remento is currently having a Shark Tank Flash Sale, so be sure to check it out in the next day or so if you want to get in on what they are doing! Check out their Shark Tank appearance below 👇
In this week's analysis, my team and I analyzed Remento.co, a digital-to-physical memory preservation service. The site receives approximately 40K monthly visits and ranks for 11.1K keywords.
Here’s what I cover in this report:
Website overview
Major highlights
Competitor overview
Easy wins to increase revenue and/or traffic
Actionable takeaways you can apply
Let’s get into it.
How I collect the data: I do not have access to direct Google Analytics accounts and earnings. To collect data and information, I only use tools such as Ahrefs, Semrush, Moz, and my personal experience to provide the report.
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Website Overview & First Thoughts
Remento has shown an impressive growth trajectory after peaking at 70 K monthly organic traffic, settling into around 40 K monthly traffic, and ranking for 11.1K keywords. This is particularly notable for a domain that only started in 2022, suggesting they've built momentum quickly in their niche.
Their backlink profile looks healthy, with 373 referring domains, including high-authority sites like TechCrunch, HuffPost, Fortune, PCMag, and Lifehacker. These quality backlinks have likely played a significant role in their organic traffic growth and domain authority.
Highlights
What makes Remento's website effective?
Their SharkTank discount and flash scale pop-up create urgency and showcase their credibility from being featured on the show.
Media placements from CNN, USA Today, SharkTank, Forbes, and others are prominently displayed, building instant trust with visitors.
Strong social proof with clear messaging like "Join 25,000+ storytellers on Remento" shows potential customers they're joining an established community.
Their blog uses actual faces and personal user reviews, creating authenticity that resonates with their target audience who values personal stories.
Smart conversion strategy with strong CTAs on the sidebar and free guides that capture leads while providing value.
Why is this site winning?
Remento is winning because they've identified a clear need in the market and addressed it with a simple solution.
Their messaging focuses on eliminating a major pain point—the writing process—while preserving something deeply valuable: personal stories.
Their marketing is authentic and emotion-driven, which matches perfectly with their product. By using real faces and testimonials throughout their site, they create trust and emotional connection.
The brand has also secured significant media exposure and leveraged its SharkTank appearance effectively, giving it credibility that newer competitors might lack. Their content strategy, with helpful guides and authentic blog posts, establishes them as experts in memory preservation while capturing leads and building their audience.
Top 3 competitors
StoryWorth
4 Easy Ways to Improve This Site
Idea 1: Use internal linking in blog posts
Idea 2: Continue authentic, first-person POV narratives
Idea 3: Continue adding authentic imagery
Idea 4: Increase the number of related articles at the bottom
Idea 1: Implement strategic internal linking throughout blog content
Remento's blog content offers valuable information, but it's missing opportunities to guide readers deeper into its site. Adding contextual internal links throughout their articles would create pathways for visitors to explore related content and product pages.
Takeaway: Internal linking improves SEO by distributing page authority throughout the site, increases time on site, and guides users toward conversion points. For every blog post, identify 3-5 opportunities to link to other relevant content or product pages using natural anchor text.
Idea 2: Double down on authentic, first-person POV narratives
Remento's most engaging content comes from authentic storytelling. Expanding their library of first-person narratives from actual customers would strengthen their emotional connection with potential buyers.
Takeaway: First-person stories resonate because they feel genuine and relatable. These narratives also demonstrate the exact value proposition Remento offers—preserving personal stories. Creating a dedicated "Stories" section featuring customer experiences would provide social proof while showing the end product in action.
Idea 3: Continue investing in authentic imagery across all touchpoints
Remento's use of real people and authentic imagery sets them apart from competitors using stock photos. This approach builds trust and emotional connection with their target audience.
Takeaway: Authentic imagery creates immediate trust and reinforces brand values. Expanding their library of authentic photos to include more diverse age groups, family dynamics, and situations would help different audience segments see themselves as potential customers.
Idea 4: Enhance content discovery with more related articles
Their blog posts currently have limited related content recommendations. Increasing the number and relevance of these recommendations would keep readers engaged longer.
Takeaway: Their blog posts currently have limited related content recommendations. Increasing the number and relevance of these recommendations would keep readers engaged longer.
Takeaways for your website
Internal linking isn't just an SEO tactic—it's a user experience strategy that guides visitors through your content ecosystem.
Authentic narratives create stronger emotional connections than polished marketing copy, especially for products with emotional value.
Real photos of real people build trust faster than even the best stock photography.
Every piece of content should open doors to other relevant content, creating a web of value rather than dead ends.
Social proof works best when it's specific—"25,000+ storytellers" is more compelling than "many satisfied customers."
Flash discounts and timely offers create urgency that can overcome purchase hesitation.
Sidebar CTAs and free resources can capture leads from visitors who aren't ready to purchase.
What strategies have you implemented to increase engagement on your website? Comment below and share your thoughts!
The information and views expressed in this newsletter are based on independent research conducted by the Adogy team. To ask how you can have your website featured on the weekly click, email [email protected].
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